digital transformation business model

All About Digital Transformation Business Model

Have you ever heard about the digital transformation business model? Are you interested to know about it? If your answer is yes, then this article is made just for you.

Digital Transformation Business Model

Digital transformation (dx) is a time when a company adopts a new business model.  

It has been a hot topic, but it is still going strong. There are various reasons why a company decides to go dx. There are different types of business models which companies use after going through dx. Some of them are:


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Innovation Starters

These models are used by companies who have no idea about dx and just want to dip their toes into the water. They use these models because they are easy to implement and don’t require a lot of time and money before producing results. Companies can try several of these models at once, but this is not recommended. It will be better to choose one model and stick with it before moving on to another or several models.

Innovation Movers

This type of business model is used by companies who want to go dx, but they want to know the direction where they are headed. They use this business model because it allows companies to test different digital transformation methods while moving forward towards their ultimate goal at the same time. 

Innovation Shapers 

This type of business model is used by companies who want to make changes in their businesses, but their main focus is on creating new products and services rather than making changes in the business model itself. This type of business model can also be used by companies who have already been through dx, so they can keep up with the latest trends in technology and improve their products and services accordingly. 

Innovation Drivers

This is used by companies who have already been through dx and want to keep sustainably improving their business performance. Since these companies have already been through dx, they have most likely improved their businesses in some way or another. They may have a better understanding of what works and what doesn’t work for them, so they only focus on the things which need improvement after going through dx.

Innovation Integrators

This type of business model is used by companies who have been through dx and they want to integrate new technologies into their existing business models. In other words, they want to add new features to their existing business models rather than changing them entirely.

Digital Transformation Projects

There are various types of dx projects which you will see in this article:

Digital Transformation Project for Product Development

These projects are used by companies who want a new product or service in a short period, but they don’t know how exactly they will do it yet. These projects allow companies to find out what kind of product or service people would like them to launch and how exactly they should do it.

Digital Transformation Project for New Business Models 

This project is used by companies who have an idea of what kind of new business model they would like to adopt, but they don’t know how to implement it. These projects ensure that a new business model will be able to meet a company’s goals and help them achieve their ultimate goal.

Digital Transformation Project for Marketing

These projects are used by companies who want to use digital transformation for marketing purposes. They want to improve their sales and marketing campaigns with the help of dx.

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